Social media is an innate part of our lives today. Our life revolves around these social media platforms such as Facebook, Instagram, etc. The amount of time that we spend online is quite certainly more than what we think. As per research, an average social media user spends around two and half hours daily on social media. This figure is enough to help one comprehend the significance of social media platforms and having an active presence on them.
The Bhawanipur Education Society College organised a workshop on ‘Personal Branding through Instagram’ on the 15th of March, 2022. The speaker for the event was Mr. Deepak Pareek- a social media influencer on personal growth and a proud 5 times TEDx Speaker. He is also the co-founder of Career Keeda. Prof. Mohit Shaw was the moderator of the event.
The event’s motto was to help individuals build a strong and impactful presence on Instagram and help them identify the importance of personal branding on Instagram. Mr. Deepak Pareek spoke about the much-needed dos and don’ts of Instagram marketing. Various strategic factors like reels, posts, hashtags, and Instagram algorithm were discussed. He then spoke about brand collaborations and how to make money out of it. He specifically mentioned concepts like ‘content resonation’, ‘sticking to a particular niche’ and ‘creation of content with purpose’, to help individuals uplift their accounts.
This particular session was a huge success as it had a lot to offer in terms of individual branding which is the need of the hour today. The students found it really helpful and innovative as it checked all the boxes for them.
November 18, 2020 The much-awaited festival of lights, Diwali was around the corner with the celebration taking place in each student’s house brought the spirit of competition alive. The time to get away from the hectic study spree and steal slices of joy through fun games and enlighten the essence of the festival. ‘INLIGHTABLE’ bought …
A long & healthy lifespan is primarily dependent on one’s level of fitness and with this point of view, the Government of India conceived the idea of “FIT India” in 2019. To create awareness about fitness among children, parents, and teachers in schools and higher institutions, a 4 to 6 days in week option was …
The Department of History, The Bhawanipur Education Society, organized an educational trip to Agra from 13th to 18th April, 2022. Twenty five students of semesters 2, 4 and 6 were accompanied by all the faculty members bringing the total up to thirty three. We departed from Kolkata Station on the afternoon of 13th April and …
Personal Branding with Instagram
Social media is an innate part of our lives today. Our life revolves around these social media platforms such as Facebook, Instagram, etc. The amount of time that we spend online is quite certainly more than what we think. As per research, an average social media user spends around two and half hours daily on social media. This figure is enough to help one comprehend the significance of social media platforms and having an active presence on them.
The Bhawanipur Education Society College organised a workshop on ‘Personal Branding through Instagram’ on the 15th of March, 2022. The speaker for the event was Mr. Deepak Pareek- a social media influencer on personal growth and a proud 5 times TEDx Speaker. He is also the co-founder of Career Keeda. Prof. Mohit Shaw was the moderator of the event.
The event’s motto was to help individuals build a strong and impactful presence on Instagram and help them identify the importance of personal branding on Instagram. Mr. Deepak Pareek spoke about the much-needed dos and don’ts of Instagram marketing. Various strategic factors like reels, posts, hashtags, and Instagram algorithm were discussed. He then spoke about brand collaborations and how to make money out of it. He specifically mentioned concepts like ‘content resonation’, ‘sticking to a particular niche’ and ‘creation of content with purpose’, to help individuals uplift their accounts.
This particular session was a huge success as it had a lot to offer in terms of individual branding which is the need of the hour today. The students found it really helpful and innovative as it checked all the boxes for them.
Report by Akshita Suri
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